South Africa: Black Eyed Peas Celebrate the 10th Anniversary of Freedom From Apartheid
Timing: November 20th -23rd, 2004
Location: Johannesburg & Cape Town, South Africa
Mission:

To historically celebrate the 10th Anniversary of Freedom from Apartheid by presenting a globally renowned band that crosses all cultural boundaries to convey a Universal message of Peace.

Edge:

The Black Eyed Peas most recent release ELEPHUNK has reached multi-platinum status in 17 countries worldwide with the help of a string of Top 10 U.S. singles including "Where is the Love?", "Hey Mama", and "Let's Get It Started". The band's much anticipated 4th album "Monkey Business" is due for release in early 2005.

The Black Eyed Peas, Will.I.Am, Apl.de.Ap, Taboo, and Fergie are famous for their incendiary performances. They recently won a 2004 MTV Video Music Award for Best Choreography in a Video for "Hey Mama", appeared on the internationally televised MTV Europe Video Awards, opened the 2004 Brit Awards, while also receiving two nominations for Record of the Year and Best Rap/Sung Collaboration for "Where is the Love?" at the 46th Annual Grammy Awards. The Black Eyed Peas also performed at the ceremony.

Goal:

To bring the attention of the world to South Africa to also benefit Unite Against Hunger to feed starving children in Africa.

BLACK EYED PEACE.